Don't waste time with bad data.
Enquire now to clean your database against the most comprehensive and up-to-date database available in Australia.
Full-Service Data Cleansing Australia
You may be losing money on inaccurate data. Wash your data to update records, remove incorrect data, and get more out of your current customer lists.
Your company growth and marketing are only as good as your data – outdated information can reduce your return on marketing efforts and reduce your productivity. Data cleaning by regularly comparing your database to our existing records will make sure that you don’t have incorrect or irrelevant data – and can help you update your leads with more relevant information about your customers. The modern world moves fast, and it can only take a few months before your data is out of date or inaccurate.
Get back in touch with your customers by uploading your CRM or other customer databases and compare it to our up-to-date and compliant database, which contains over 600 million records. With our data scrubbing you will save your sales department’s time by making sure you have the most relevant information on your leads so they can focus on doing what they do best instead of sorting through inaccurate records.
Our data washing services are designed to help businesses like yours improve the accuracy and effectiveness of your customer databases. We match your data against our own extensive database to ensure that your information is up to date and accurate.
One of the biggest benefits of our data washing services is that it can save you money. Outdated or inaccurate data can lead to wasted marketing and sales efforts, which can be costly. By regularly comparing your database to our existing records, you can ensure that you’re not wasting resources on incorrect or irrelevant data.
In addition to updating your records, our data washing services can also help you enrich your data by adding fields that you don’t already have. This can include demographic and socio-economic indicators, which can be used to create more personalized campaigns and identify your target markets.
Our data washing services also help you stay compliant with the Do Not Call Register, which ensures that you’re not calling people who don’t want to be contacted. We also provide insights into your current database and the errors that we find, so you can see the value of our data cleansing services and learn more about your audiences.
At Lead Lists, we take the hassle out of cleaning your datasets. We are a full-service data cleansing company and will work with you to understand your needs and wash your data with our database. We’ll then deliver you updated information that you can put to use immediately.
- Full Names
- Landline Numbers
- Mobile Numbers
- Emails
- Addresses
What are the Benefits of Data Cleansing?
Save Money – Poor quality data can have a significant impact on your sales and marketing efforts. When your data is inaccurate or outdated, it can lead to wasted resources, such as sending emails to dead addresses or mailing promotions to outdated addresses. This can also result in lower conversion rates and reduced return on investment. By regularly washing your data, you can ensure that your information is accurate and up-to-date, which can help you avoid these negative effects. Pushing your marketing and sales campaigns to out-of-date records means lost money on postage, campaigns, and time of your sales department. Update your contacts with their new addresses, phone numbers, and more so you never risk sending an email to a dead address again.
Reengage – Reengaging customers and prospects that you’ve lost contact with can be much more cost-effective than trying to acquire new customers. The cost of acquiring new customers is typically much higher than re-engaging existing ones. By updating your records and getting back in touch with these individuals, you can save money and get more out of your existing customer base. Additionally, these customers may already have a positive association with your business or organisation, making them more likely to engage again in the future.
Efficiency – Save money and get more out of your same contacts by updating information. Acquiring new leads and customers is much more expensive than re-activating your previous customers.
Improve Accuracy – As time goes on, contact information can change, and people may move or change their contact information. This means that without regular cleaning and updating, the information in your database becomes increasingly inaccurate. According to industry experts, the average lifespan of a contact record is only 18 months. This highlights the importance of regular data washing to ensure that your database remains accurate and up-to-date.
Enrich – Enrich your data by adding our demographic and socio-economic indicators so that you can use wealth-scoring to create more personalised campaigns and identify your target markets.
Compliance – Wash your data against the Do Not Call Register to make sure you are compliant and don’t call someone who doesn’t want to be called in the first place!
Learn – We offer insights into your current database and the errors – so you can see the value of our database cleansing and also learn more about your audiences
Ask our experts how what our data cleansing service can do for your database and marketing efforts.
Data Cleansing Process
We take the hassle out of cleaning your datasets.
You don’t need to worry about figuring out the best way to map headers or format your data; we do it for you. We are a full-service data cleansing company.
Call us and we will work with you to understand your needs and will wash your data with our database and deliver you updated information that you can put to use immediately.
The basic process of working with us:
- Contact us, and we’ll discuss your business needs and evaluate your current databases
- We cleanse your dataset and deliver you a fresh, updated customer database
- If you don’t know what to do next, we offer to consult services on marketing and database best practices
We work with a wide variety of industries and have records that are relevant for most Australian business owners and companies.
Why Choose Our Data Cleaning Services?
You might know your database needs some updating – but the tools out there are complicated and the options can be overwhelming. We take the technical out of updating and cleaning your database and can do the hard work for you, cleansing your records and providing you guidance on next steps. Many of our customers come for a database update or to purchase lead-lists and stay for our customer service and insights into the best ways to activate your data.
We understand that not every company has an analyst who can work with excel and other programs to update datasets, so we have a service where we do the data work for you and provide next steps that help you focus on your business goals.
- Our database is continuously updated and matched against Do Not Call registers
- We ping email addresses and mobile numbers to verify they are valid
- Full name, address, phone, and opted-in emails are all available for washing
- Friendly and down-to-earth salespeople. We won't overwhelm you with technical info; we want to help you grow your business without the fuss
- You won't find a more personable data-cleansing service in Australia. We want to see you succeed and make quality data available for small and large businesses alike
- Our data is never older than 6-months
A Recent Case Study
Problem
We recently worked with a charity who are focused on providing aid to underprivileged communities, and they were facing a number of challenges with their fundraising efforts. They had a large donor database of 200,000 records, but 30% of the information was outdated or inaccurate, resulting in wrong mails, undelivered letters, and wrong phone numbers. This led to wasted resources and reduced return on investment on their fundraising campaigns, with an average of 20% of their campaigns not reaching the intended audience. Additionally, they were struggling to effectively segment and target their donors, with only a 15% open rate on their targeted campaigns, which was hindering their ability to increase donations.
Solution
Our client decided to use our data washing services to improve the accuracy and effectiveness of their donor database. They worked with Lead Lists to compare our database to their existing records and remove any incorrect or outdated information. We were also able to provide them with the most up-to-date email, phone numbers and addresses for everyone in their database. They also used the service to add new fields to their database, such as demographic and socio-economic indicators, which would allow them to better segment and target their donors.
Results
By using data washing services, our client was able to significantly improve the accuracy and effectiveness of their donor database. They were able to remove a large number of incorrect or outdated records, which saved them money on wasted resources. Additionally, by adding new fields to their database, they were able to better segment and target their donors, which led to an increase in donations by 40%. They also found that they were able to reengage donors who they had lost contact with, which resulted in additional donations from those individuals. Overall, the data washing services provided our client with a more efficient and effective way to reach and engage their donors, which led to an overall increase in their fundraising efforts and a better ability to support the underprivileged communities they serve.
In summary, our data washing services can help you update your records, remove incorrect data, and get more out of your current customer lists. It can save you money, enrich your data, ensure compliance and give you insights on your audience. We take care of all the technical aspects of the data cleansing process, ensuring that you can focus on growing your business.
Contact us today to learn more about how we can help you improve the accuracy and effectiveness of your customer databases.