Database Marketing

Heres how to define your target market 604 6060207 0 14114226 500 2

3 ways to use your customer lists to grow your business.

Having a customer list is a great start, but there are methods and ways to utilise your list to gain the maximum impact. If you are not seeing results from your marketing, using your customer lists in the following ways could have you seeing a profound impact, and ultimately generating more leads. In this article […]

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Direct marketing is contact a few promising customers with a convincing message 604 6036693 0 14106580 500 2

What is data standardisation?

Having information stored and presented in convenient and effective formats is crucial. As a business, working with data that is standardised boosts efficiency, accuracy and the ability to conduct analysis and targeted marketing. Data can come in various forms, but standardising it makes it usable and functional. When you try to use data stored in

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cleaning email list

Why Charities & Not-for-profits need to clean their email databases

Charities and non-for-profits require supporters in order to maintain their impact. Reaching people is important, but reaching the right people is essential. Fundraising and building awareness efforts can be wasted if contact information of those trying to be reached is not curated properly. It is crucial for charities and non-for-profits to clean their email databases

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SMS Marketing

Why Real Estate agents need to be using SMS marketing

Real estate is a hot commodity right now and reaching the right people at the right time has never been more important. As a real estate agent you want to smash goals and build meaningful contacts and relationships, but that involves great communication with the right people. Email and calling people has it’s place and

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data standardisation

What is data standardisation and why is it important?

Data Standardisation – The Key to Organisation   When working within a business it is important to have information and processes in the same or similar formats. This significantly streamlines the ability to analyse data from multiple sources. Data comes in all shapes and forms and standardising it makes it usable. There is a constant

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